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Perspectives in Mobile: Ai Conversations for Media

Listen to the latest Perspectives in Mobile podcast. In today’s episode, Dario Betti discussed with Nick Martin, the Co-Founder of Direqt, the role of AI in changing how people discover, consume, and engage with content. Direqt focuses on helping media companies and content publishers create interactive conversational experiences for their audiences.

MEFCast: In Conversation with Orange – a visionary approach to Wholesale Innovation

Join Dario Betti and the CEO of Orange Wholesale International, Emmanuel Rochas, speaking at the recent MEF CONNECTS Wholesale event as they talk about the trends that will shape up the wholesale industry in the years to come, and how to prepare organizations best to tackle them. In this exchange, they address the shifts in technology such as the digitization of the business and the increasing use of AI that impact or support the industry.

Perspectives in mobile: Real Time Data & AI Will Boost Fraud Prevention

The final episode of Managing Change in The Digital Era supported by netnumber, is finally here with the VP of Data Solutions and Product Marketing at netnumber, Bradley Greer. Emphasizes the power of data as an identifier in the digital world. He discusses the emerging trends in data solutions, the incorporation of AI and machine learning and the risks associated with fraud in the digital landscape. Subscribe to the continuing Perspectives in Mobile Podcast.

Mobile Network Intelligence: The Secret Weapon in the Fight Against Fraud

In this guest post, Adri Loloci, Senior Global Product Manager at Vodafone, discusses the issue of fraud in the mobile ecosystem and how Vodafone is combating the £600m problem using mobile network intelligence. Fraud is a constant threat and remains a barrier to progress in the telecoms sector, costing UK consumers £600m.

SMS Use Cases: the Good, the Bad, and the Ugly

In this guest post, Stephanie Lashley, Senior Director of Messaging Product Operations Management at Bandwidth Inc., takes a look at SMS messaging use cases and how to improve use case management. The original panel from the MEF Future of Mobile Summit and the MEF Global Forum in Barcelona 2024 – are available to watch on demand now. With all the discussion around new ways to reach customers, it might seem that SMS messaging is fading as a platform for customer engagement. Nothing could be further from the truth.

Future of Mobile Summit 2024: How GMS is taking CPaaS into the AI era

In this exclusive MEF TV interview at the Future of Mobile Summit during MWC24, Charles Upchurch, CEO of GMS, discussed how his company is adapting its services around generative AI. Just days before MWC 2024, GMS unveiled a rebrand based around the slogan “Greenlight your tomorrow.” Why the refresh? According to the company, it needed a “consumer friendly and tech style” to reflect the changing market conditions around business messaging. The underlying cause of the change is, of course, generative AI. 

New Ways To Fight Brand Impersonation and Fraud in the U.S. Messaging Ecosystem

In a recent webinar, Michael Becker, MEF Future of Messaging Adviser, was joined by Bradley Greer, Senior Director, Data Solutions & Partnerships at netnumber, to discuss brand impersonation and other forms of messaging fraud and how recently unveiled solutions can help members of the U.S. telecom ecosystem shore up their defences. Here Bradley outlines his key takeaways from the discussion.

Making Trust Measurable: How a Confidence Index Holds the Key To Fraud Mitigation

In a recent webinar Michael Power, MEF Future of Messaging Adviser is joined by Marco Lafrentz, VP of Business & Market Development at netnumber to explore ways to make trust in the mobile ecosystem more measurable, and why this should be a priority for the industry. Here Marco outlines his key takeaways from the discussion.

Trust is a difficult idea to quantify. But in today’s global communications ecosystem, it has become a critical metric that can be harnessed to improve operational efficiencies, optimize costs and boost fraud prevention.

MEFCast – The Future of Mobile Fraud Prevention

In this week’s MEFCast, MEF’s CEO Dario Betti explores the future of Fraud Prevention, with insights from the new MEF Report shared at the ‘MEF Connects: Future of Mobile Fraud Prevention’ event. Learn about the future of safeguarding against mobile fraud.

MEFCast – Personal Data & Digital Identity and a New Path to Value

In this session, Ann Li will discuss JP Morgan’s Vision for the future of personal data and identity management and a new path to value. She will explore the importance of focusing on the individual and customer experience, how emerging decentralized technologies have the potential—when embraced strategically—to add significant commercial and operational value to a business, and ecosystem engagement strategies that courageous leaders can consider to meet the demands of our ever-evolving markets.

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MEFCast – Personal Data & Digital Identity and a New Path to Value

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